MARKETING SERVICE

Paid advertising

Launch measurable acquisition campaigns with controlled budgets and transparent optimisation.

DELIVERED SCOPE

A practical system, not disconnected activity.

The exact mix is defined after the audit. Work is tied to business objectives, measurement and a clear approval process.

01Google Search and Performance Max
02Meta and LinkedIn campaigns
03Audiences and retargeting
04Conversion tracking
05Creative and landing-page recommendations
06Weekly optimisation and reporting

WHO THIS IS FOR

A channel is selected because it fits the commercial situation.

Offers with a defined customer, working sales path and budget for testing demand through Google, Meta or LinkedIn without losing control of spend.

Work performed

→ Review offer economics, audience, landing paths and existing account history
→ Define conversion events, campaign naming and attribution boundaries
→ Build keyword, audience, exclusion and retargeting structures
→ Prepare ad angles, copy direction and landing-page recommendations
→ Launch only after budget approval, then optimise search terms, audiences, creative and bids

What you receive

✓ Account and tracking audit
✓ Campaign and budget structure
✓ Approved ad concepts and copy
✓ Conversion tracking specification
✓ Optimisation log and performance report

What we measure

↗ Qualified conversions
↗ Cost per qualified lead or sale
↗ Conversion rate
↗ Search-term and audience quality
↗ Spend, revenue and ROAS where revenue data is reliable

SCOPE BOUNDARY

Media spend is paid separately from the client’s own accounts. Platform approval, lead volume, acquisition cost and ROAS depend on the market and cannot be promised in advance.

START WITH CLARITY

Request a tailored growth plan.

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